Corn growers and others involved in the agriculture industry will have the opportunity to learn social media skills through a series of webinars from the National Corn Growers Association 2011 Social Media Training Program. The first webinar will take place at 10:30 a.m. CST Thursday, January 20, and is the first of 12 free hour-long online learning sessions that will be held monthly through 2011.
“NCGA’s mission is to create and increase opportunities for our members, and promoting the image of corn is a very important part of that,” said Grower Services Action Team Chair Brandon Hunnicutt, a farmer in Nebraska very active in using Facebook and Twitter. “There is great value for our industry in developing a corps of farmers savvy in social media to engage in public discussions about today’s agriculture.”
The Jan. 20 webinar will address the goals of the series, and why growers should take the time to participate. Presenters will define the objectives and review the “return on investment” of engaging in social media and how it fits within the context of agriculture. Instructors will also review how it is being used successfully by others in the industry and show participants how they can track their personal social media success.
Follow-up webinars are planned for February 17, March 17, April 28, May 19, June 16, July 21, August 18, September 15, October 20, November 17 and December 15. Times for these will be announced prior to the webinars. Once these webinars are completed, they will be archived at the NCGA Online Learning Center.